Partymart's first newsletter...

We've recently completed the PartyMart Newsletter, which has been released last week for intial testing to 3,000 recipients and has received an open rate of over 20% in three days, which has increased visitation to the web site by 30%.

Now, we see if that translates into sales. I'm thinking it will...

What are Backlinks and why are they important?

Backlinks are links that are directed towards your websites, also knows as Inbound links. The number of backlinks is an indication of the popularity or importance of that website. Backlinks are important for SEO because some search engines, especially Google, will give more credit to websites that have a good number of quality backlinks, and consider those websites more relevant than others in their results pages for a search query.

When search engines calculate the relevance of a site to a keyword, they consider the number of QUALITY inbound links to that site. So we should not be satisfied with merely getting inbound links, it is the quality of the inbound link that matters.


A search engine considers the content of the sites to determine the QUALITY of a link. When inbound links to your site come from other sites, and those sites have content related to your site, these inbound links are considered more relevant to your site. If inbound links are found on sites with unrelated content, they are considered less relevant. The higher the relevance of inbound links, the greater their quality.

The City Car

Now this is a cool car...

The CityCar is a stackable electric two-passenger city vehicle. The one-way sharable user model is designed to be used in dense urban areas. Vehicle Stacks will be placed throughout the city to create an urban transportation network that takes advantage of existing infrastructure such as subway and bus lines. By placing stacks in urban spaces and key points of convergence, the vehicle allows the citizens the flexibility to combine mass transit effectively with individualized mobility. The stack receives incoming vehicles and electrically charges them. Similar to luggage carts at the airport, users simply take the first fully charged vehicle at the front of the stack. The City car is NOT a replacement for personal vehicles, taxis, buses, or trucks; it is a NEW vehicle type that promotes a socially responsible and more effective means of urban mobility.

The CityCar utilizes fully integrated in-wheel electric motors and suspension systems called, "Wheel Robots." The wheel robots eliminate the need traditional drive train configurations like engine blocks, gear boxes, and differentials because they are self-contained, digitally controlled, and reconfigurable. Additionally, the wheel robot provides all wheel power and steering capable of 360 degrees of movement, thus allowing for Omni-directional movement. The vehicle can maneuver in tight urban spaces and park by sideways translation. This technology is patented-pending and under design development at the MIT Media Lab.

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